To formalize my relationship with Broad Street Cycles, I have been operating my consulting services as Zed Wheel Works Consulting. This is my proprietorship offering a part-time contract custom order wheel building services. I work full time in the IT consulting industry as a senior Solutions Architect for Sierra Systems. Prior to that I was VP Technology at Latitude Technologies.
The relationship at Broad Street Cycles was created to allow you to ask for hand built wheels built by me. Many of you have put your faith in me to build high quality hand built wheels, and many of you have remarked how true your wheels are after years of use. This comes as no surprise to me since I continue to fuss over building the best wheel I can using the best tools and techniques, but the feedback is always appreciated.

For you next custom wheel build, contact Broad Street Cycles and ask for a ZED built wheel set.



2 thoughts on “Zed Wheel Works Consulting

  1. Hi, looking at 1st upgrade wheels for Specialized Roubaix expert 2017. Looking at Hunt 34 wide. Was trying to see what your options are but couldn’t. Please could you let me know. Many thanks James

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